Free local SEO and AI visibility audit

Free Local SEO + AI Visibility Audit

If your phone isn’t ringing the way it should, the problem is usually somewhere you can’t easily see: a Google Business Profile with the wrong category, service pages Google doesn’t understand, listings with an old phone number, or competitors with three times your reviews. A local SEO audit finds those problems and puts them in order, so you know what to fix first.

3Bug Media offers a free Local SEO + AI Visibility Audit for local businesses in the United States and Canada. It’s done by a person who understands local marketing, not just an automated score, and it also checks how AI tools like ChatGPT, Gemini and Google’s AI Overviews currently describe your business.

When it’s done, you get a comprehensive PDF report with a prioritized roadmap of improvements. It’s yours to keep, whether you make the changes yourself, use another agency, or work with us.

Free. No obligation. No contracts if you decide to work with us.

Request Your Free Audit

What Is a Local SEO Audit?

A local SEO audit is a review of everything that affects whether local customers find and choose your business online: your website, your Google Business Profile, your reviews, your business listings and how you stack up against the competitors showing up where you want to be.

Think of it like a home inspection before a renovation. You could start tearing down walls, but it’s a lot cheaper to find out where the real problems are first.

What We Check

Google Business Profile

Categories, services, description, photos, posts, reviews and whether your profile information matches your website. We also look at where you show up in the local pack and on Google Maps for the searches that matter to you.

Your Website

Whether your service pages clearly explain what you do and where you do it, how your titles and headings are set up, mobile usability, page speed and technical SEO issues that make it harder for Google to crawl and understand your site.

Local Rankings and Competitors

How you rank for your most important local search terms, and what the businesses ahead of you are doing differently, from reviews and categories to content and links.

Reviews and Reputation

How many reviews you have, how recent they are, how you respond, and how that compares with your local competition.

Business Listings and Citations

Whether your business name, address or service area, and phone number are consistent across the directories and data sources Google and AI tools rely on.

AI Visibility

What ChatGPT, Gemini and Google’s AI Overviews say when someone asks about your type of business in your area. Are you mentioned? Is the information right? Which competitors come up instead? This is the part most free audit tools skip, and it matters more every year. In BrightLocal’s 2026 research, 45% of U.S. consumers had used an AI tool to find a local business.

Lead Tracking

Whether you can actually tell which calls and form submissions come from your website, your Google Business Profile and your ads. If you can’t measure it, it’s hard to improve.

What You Get

  • A clear picture of what is helping and what is holding back your local visibility
  • Your biggest opportunities, listed in priority order
  • A look at the competitors outranking you, and why
  • A snapshot of how AI tools currently describe your business
  • Practical next steps you can act on yourself, or with our help

Everything comes together in a comprehensive PDF report: a roadmap of the improvements to make, in priority order. The report is yours to keep. Use it to make the changes yourself, hand it to your web person or another agency, or ask us to help. Whatever you decide, the roadmap is yours.

How It Works

  1. Tell us about your business. Fill out the short form with your website, your main services and the area you serve.
  2. We review your local presence. We go through your website, Google Business Profile, rankings, reviews, listings and AI visibility.
  3. You get your PDF report. A plain-English roadmap with the most important fixes first, yours to keep.
  4. You decide what’s next. Do the work yourself, use another agency, or ask us to help. There is no pressure either way.

Why a Human Review Beats a Free Audit Tool

Free local SEO audit tools are useful for spotting technical issues fast. But they can’t tell you whether your primary category is the right one for your business, whether the competitor above you is using a spammy business name, or which of 40 flagged issues actually matters.

A tool gives you a score. A local SEO audit from someone who does this every day gives you priorities. We use professional tools as part of the process, then apply judgment about your market, your services and your customers.

Who This Audit Is For

The audit is a good fit for established local service businesses that want more calls, bookings or estimate requests, especially:

About 3Bug Media

3Bug Media has been helping local businesses improve their online visibility since 2007. Founder Gary Shouldis has taught marketing to nearly 10,000 students on Udemy, so explaining what’s going on in plain English is part of how we work.

If you decide to work with us after the audit, our complete local marketing system brings together local SEO, AI optimization, Google Business Profile management and online advertising. No contracts, no setup fees, and all work is handled in-house.

Frequently Asked Questions

Yes. There is no cost and no obligation. We offer it because it’s the best way for both of us to see whether there’s a real opportunity to help your business.

A comprehensive PDF report with a prioritized roadmap of improvements for your website, Google Business Profile, reviews, listings and AI visibility. It’s yours to keep and use however you like.

Your Google Business Profile, website, local rankings, competitors, reviews, business listings and lead tracking. Ours also checks how AI tools currently describe your business.

A regular SEO audit focuses mostly on your website. A local SEO audit also looks at your Google Business Profile, map rankings, reviews and listings, which drive most of the calls for a local business.

It can point out general issues if you paste in your content, but it can’t see your Google Business Profile insights, your real map rankings, your competitors’ review counts or your listings across the web. It’s a helpful assistant, not a replacement for a proper audit.

A full audit once a year is a good rule of thumb, plus a quick check any time your rankings or calls drop, you add a service or location, or you redesign your website.

No. The report is yours to keep, and many businesses use it to make the changes on their own or with another agency. If you’d like help, we’ll talk about what that looks like, and there are no contracts or setup fees.

Your website address, your main services, the area you serve and the search terms you most want to show up for. If you have access to Google Business Profile or Google Analytics, that helps but isn’t required.

Tell Us About Your Business



Request Your Free Audit

Find out what’s holding your local visibility back. Fill out the form and we’ll get started.

Prefer to talk? Call us in the U.S. at 704-626-7390 or in Canada at 905-738-8756.

No contracts. No setup fees. All work handled in-house.

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